North Africa International Exhibition for Sports, Club Equipment & Youth Centers

13 - 15 October 2025

Expo Libya Exhibition Grounds, Benghazi

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About Sports Expo North Africa

The sports and entertainment sectors in Libya are developing, with notable events and market activities in recent years. The market is forecasted to grow significantly with the rising middle class and the new government insight to get Libya open to the global markets.

With overall citizen income increase, there is a notable rising interest in keeping fit, practicing sports, and visiting luxurious health clubs and spas.

Football popularity: Football is the most popular sport in Libya, with a passionate following. The Libyan Premier League features prominent clubs like Al Ahly and Al Ittihad.

International events: Libya is set to host the 2025 African Minifootball Cup in Derna from April 16 to 25, 2025. This tournament will feature 16 teams, marking the second time Libya has hosted the event.

Sports market: Similarly, the sports market in Northern Africa is expected to generate around USD 3 billion in revenue by 2026, with a projected annual growth rate of 3.18% over the next five years. This regional data may reflect broader trends affecting Libya's sports industry.

Digital engagement: As of early 2024, Libya had 6.13 million internet users, representing an 88.4% penetration rate. Social media users numbered 5.90 million, accounting for 85.2% of the population.

This high level of digital engagement indicates significant potential for online entertainment services.

Overall, while challenges persist, Libya's sports and entertainment sectors are showing signs of growth and increased activity, supported by both local initiatives and regional market trends.

Market Background

Libya's sports infrastructure has seen significant improvements, making it an attractive destination for international events. The Tripoli International Stadium, with a capacity of 45,000 spectators, underwent a comprehensive renovation completed in March 2024. This state-of-the-art facility not only serves as a hub for major sporting events but also provides a platform for exhibitions and trade fairs. Additionally, the Suliman Ad-Dharrath Arena in Benghazi, with a seating capacity of 10,000, is being upgraded to meet international standards, further expanding the country's capacity to host large-scale events.

Source: LibyaReview.

The Libyan government's financial support for the sports sector further enhances the feasibility of organizing such a trade fair. In 2023, Libyan clubs received 148 million dinars, while sports federations and committees also received substantial funding. This financial backing demonstrates the government's dedication to developing the sports industry, creating a conducive environment for hosting international trade fairs that focus on sports and nutrition.

Source: LibyaReview.

Libya's growing market for nutrition products adds another layer of appeal for organizing a trade fair. The dairy market, for instance, is projected to reach $873.3 million, driven by increasing consumer demand for protein-rich and health-oriented products. This trend reflects a broader shift towards health-conscious living, presenting opportunities for businesses in the sports and nutrition sectors to tap into a burgeoning market.

Source: LibyaReview.

In conclusion, Libya's strategic location, enhanced infrastructure, supportive government policies, and a growing market for nutrition products make it an ideal venue for a hosting North Africa Sports Expo;  Such an event would not only showcase Libya's potential in these sectors but also foster international collaborations, driving economic diversification and development.

 

Exhibitor Profile

  • Sports Equipment
  • Sport Facilities Supplies (indoor/Outdoor)
  • Special Flooring
  • Sports Facilities Constructions
  • Sports Infrastructure & Material Providers
  • Sport Facilities Design and Construction Technologies
  • Sportswear
  • Sports Medicine
  • Camping and Hunting Equipment
  • Natural Therapy Centers
  • Water sport equipment
  • Fitness equipment
  • Electronic Boards
  • Security Systems
  • Sports Private Academies
  • Olympic Centers
  • Sports Training Centers
  • Sports Media
  • Gaming equipment
  • Sporting Goods
  • Food/ Nutrition Products
  • Physiotherapy Equipment
  • Marine Sports Product and Accessories
  • Sports Safety Equipment and Accessories
  • Software for Sports Facilities
  • Insurance Companies
  • Financial Institution
  • Sports Tourism
  • Adventure Sports Equipment
  • Sports Consultancy
  • Sports Leisure Equipment
  • Online/Electronic Sporting Games

Visitor Profile

  • Businessmen
  • Investors
  • Trade Agents
  • Buyers & Sellers
  • Dealers /Distributors
  • Sports Store owners
  • Importers & Exporters
  • Government Officials
  • Manufacturers
  • Retailers/ Wholesalers
  • Sport Federations
  • Sports Associations
  • Sports Club Managers
  • Youth Center Managers
  • Organizers of Sport events
  • Resort Managers
  • Hotel Managers
  • Sport Facility Directors
  • Specialized Media
  • Real Estate Developers